Why should your listing agent invest in video to market your home? Because it’s increasingly where home buyers are looking to learn about a neighborhood or take a closer look at a home’s features.

In fact, YouTube represented nearly 28 percent of all Google searches last month. That’s 2,905,000,000 total search queries a month.

Engaging online video can capture a buyer’s imagination moreso than a static webpage, and highlight the many unique features of your home and community.

It’s also great way to promote the many advantages of living in Boston’s MetroWest suburbs to those who are new to the area. Video can not only show off your sparkling granite counters and cathedral ceilings, but the vibrant colors of a New England fall, the magic of a first snow, or the beauty of a quaint New England town center.

This entry was posted on Tuesday, January 19th, 2010 at 2:28 am and is filed under real estate. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.